Mactera Retail Event Operations

Increase your businesses foot traffic with organized play, effortlessly.

Let Mactera run your store's Organized Play.

Organized play isn't easy. We know that. Let us handle everything. All you need to provide is the space.
Best part? We do it at no charge to you.

Time-Saving

Let us handle event organization while you focus on your business. We have extensive knowledge in the operation of retail organized play, saving you the effort of deploying programs yourself.

Turn-key Community Building

Mactera not only builds a community around your store, we travel with our own. Dozens of players join Mactera from retailer to retailer.

Revenue Growth

Retailers with organized play generally see better sales over days where organized play events don't take place.

Ticketing

Mactera derives it's revenue from ticket sales on the event. We also award the prizing, saving you the pain of reserving your allocation for events.

Access to Mactera Prizewall

Retailers with events by Mactera receive access to Mactera Prizewall, an innovative rewards platform for players.

Marketing

We market events at your location, and to our community. Retailers with full service support receive additional marketing materials for use in-store.

Vendor Reporting and Governance

We handle any and all required reporting associated with your organized play events, to your vendors and retail partners.

Traffic Metrics

With Mactera, you'll receive detailed traffic metrics for your events. We'll show you how many players attended, how many were new, and how far people are travelling to your events.

Tournament Setup

All our events are structured around strict standards from each game system. We handle all the setup, including prizing, pairings, and more. You just have to sit back and enjoy the show.

Community Engagement

We work with the community to ensure that our events remain the gold standard for organized play. We're passionate about delivering the best experience for players and retailers alike.

Support

Mactera offers white-glove support, not just with your events, but with any support you may need with marketing the products associated with your game system of choice. We help you sell better, so we can bring more people in.